Ford North America continued to offer a pickup body style on the Ford Model 51, and the Ford Australian division produced the first Australian "ute" in 1932. In 1940, GM introduced the dedicated light-truck platform, separate from passenger cars, which GM named the AK series. These pickup trucks were based on the Chevrolet Master. In 1931, GM introduced light-duty pickups for both GMC and Chevrolet targeted at private ownership. In 1928, it was replaced by the Model A, which had a closed-cab, safety-glass windshield, roll-up side windows, and three-speed transmission. Billed as the "Ford Model T Runabout with Pickup Body", it sold for US$281 34,000 were built. In 1925, Ford followed up with a Model T-based, steel-bodied, half-ton with an adjustable tailgate and heavy-duty rear springs. Seeking part of this market share, Dodge introduced a 3/4-ton pickup with cab and body constructed entirely of wood in 1924. ![]() In 1913, the Galion Allsteel Body Company, an early developer of the pickup and dump truck, built and installed hauling boxes on slightly modified Ford Model T chassis, and from 1917 on the Model TT. In 1902, the Rapid Motor Vehicle Company was founded by Max Grabowsky and Morris Grabowsky who built one-ton carrying capacity trucks in Pontiac, Michigan. In the early days of automobile manufacturing, vehicles were sold as a chassis only, and third parties added bodies on top. It was used by Studebaker in 1913 and by the 1930s, "pick-up" (hyphenated) had become the standard term. ![]() These vehicles have a high profit margin and a high price tag in 2018, Kelley Blue Book cited an average cost (including optional features) of US$47,174 for a new Ford F-150. Full-sized pickups and SUVs are an important source of revenue for major car manufacturers such as GM, Ford, and Stellantis, accounting for more than two-thirds of their global pretax earnings, though they make up just 16% of North American vehicle production. In North America, the pickup is mostly used as a passenger car and accounts for about 18% of total vehicles sold in the United States. consumers began purchasing pickups for lifestyle reasons, and by the 1990s, less than 15% of owners reported use in work as the pickup truck's primary purpose. Once a work or farming tool with few creature comforts, in the 1950s U.S. ![]() In South Africa, people of all language groups use the term bakkie, a diminutive of bak, Afrikaans for "bowl" or "container". In Australia and New Zealand, both pickups and coupé utilities are called utes, short for utility vehicle. Ford F-150 Supercrew with tonneau, four doors, sidestep, and wind deflectorsĪ pickup truck or pickup is a light-duty truck that has an enclosed cabin, and a back end made up of a cargo bed that's enclosed by three low walls with no roof (this cargo bed back end sometimes consists of a tailgate and removable covering).
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